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While some may compare the practice to prostitution or question the morality of trading money and gifts for affection, the people who use these sites contend that they're merely a conduit for both parties getting what they want. Men who engage in such relationships, many of whom are older and married, enjoy taking care of young women and assuming a mentor role in their lives, said Steven Pasternack, who launched Sugardaddie.
He helps women meet rich men She's got a sugar daddy twice her age Some maybe help with the utility bills or take them on trips," Pasternack added. So what do these "sugar daddies" get in return for all their generosity? Surprisingly, sex isn't a given.
It's obviously on the table, says Cervantes, but there are other motivations. Some of them just said outright, 'Can we have sex for this amount of money? But she admits that sex ups the ante -- if a sugar baby consents to an intimate relationship, she's likely to get more gifts out of her benefactor.
Authorities shy away from prosecuting sugar websites and their users because the relationships can mirror a typical romance, Miller said. Plus, users are savvy enough not to broadcast online whether they're trading sex for cash. Some also want to help a struggling young woman. Wade, 42, who met his wife, 27, on the site said most of the men on the site begin communication with potential sugar babies by asking them why they're looking for a sugar daddy.
He's found that women who say they need money to pay for school get asked out more often than those who admit they want cash for breast implants, for instance. She said she prefers dating married men because they tend to be more paternal and offer a steadier source of income than single men. Good things you went to do it's for only when it was rather, founder of biggest dating site.
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This particular dynamic preceded the economic meltdown, of course. Rich guys well past their prime have been plunking down money for thousands of years in search of a tryst or something more with women half their age -- and women, willingly or not, have made themselves available.
With the whole process going digital, women passing through a system of higher education that fosters indebtedness are using the anonymity of the web to sell their wares and pay down their college loans. Of the site's approximately , members, Wade estimates that 35 percent are students. Wade rewards students who use a. The site also includes a complimentary stamp on student profiles, certifying them as a "college sugar baby. Wade sees his company as providing a unique service, a chance for "men and women living through tough economic times to afford college. Taylor doesn't explicitly refer to what she was doing in Greenwich as prostitution, but she now allows that her primary motivation was, indeed, money.
She and her host ended up in his bedroom, where he peeled off her bikini. She pocketed the envelope, seeing it as decent money for half a day's work. But once on the train and no longer worried for her safety, she started to agonize over what she had just done.
I got on the train and I felt dirty. I mean, I had just gotten money for having sex," says Taylor, who never heard from the guy in Greenwich again.
PROSTITUTION AS FINANCIAL AID: THREE COLLEGE STUDENTS SPEAK OUT
I needed the money for school. I just did what needed to be done. And she's still doing what needs to be done. With tuition due in September to pay for her last semester of college, Taylor's back on the hunt for other, more lucrative online hookups. Jack isn't the name that appears on his American Express black card, but an identity he uses when shopping online for companionship and sex.
Jack says he meets up twice a week with a young woman from Seeking Arrangement.
In his profile on Seeking Arrangement, Jack describes himself as a year-old with a bachelor's degree. Prior to retiring, the divorced Charleston, S. But after taking a big hit in the financial crisis and being forced to downsize, Jack says he had to part ways with his private jet due to what he describes as "reduced circumstances.
For a sugar daddy willing to pay up, the site says it verifies his identity, annual income, and net worth and then ensures his profile gets the most traction by continually allowing it to pop up in the top tier of search results. Educated, debt-ridden somethings happen to be an age demographic that intersects nicely with Jack's preferences. They'd think I'm a pervert. So, this is how I go about meeting them. At least it seems like I'm helping them out, like I'm helping them to get a better life. Wade, who started Seeking Arrangement back in , can easily identify with the Jacks of the world.
He created the site for fellow high-net-worth individuals who "possess high standards but don't have a lot of time to date the traditional way. Wade, whose legal name is Brandon Wey, says he changed his name to better appeal to his clientele. Wade got the idea for Seeking Arrangement more than 20 years ago, while in college at the Massachusetts Institute of Technology.
Watching from the sidelines as his beautiful dorm mates pursued significantly older, moneyed men, Wade fantasized about someday becoming one such man. After business school at MIT and stints at General Electric and Microsoft, Wade dabbled in various start-ups before finally creating his own. Awkward and shy, he started Seeking Arrangement in part because of his own inability to attract younger women.
I'd write hundreds of emails and only get one or two replies," says Wade, who is now divorced. He says married men account for at least 40 percent of the site's sugar daddies. Sugar babies outnumber sugar daddies by a ratio of nearly 10 to 1.
College 'sugar babies' date for cash - CNN
Wade declined to disclose how much money he makes from the site. Debt-strapped college graduates weren't included in his original business plan. But once the recession hit and more and more students were among the growing list of new site users, Wade began to target them. The company, which is headquartered in Las Vegas, now places strategic pop-up ads that appear whenever someone types "tuition help" or "financial aid" into a search engine. And over the past five years, Wade says he's seen a percent increase in college sugar baby membership -- from 38, college sugar babies in to , college sugar babies by July of this year.
The site identifies clients who might be students by the presence of a. Although, it should be noted that individuals without. At The Huffington Post's request, Seeking Arrangement listed the top 20 universities attended by sugar babies on the site. They compiled the list according to the number of sugar babies who registered using their. The University of California at Berkeley ranks at No. Seeking Arrangement is hardly the only website with a business model that revolves around the promotion of sugar daddy and sugar baby relationships.
More than half a dozen websites advertise such services. Find that special someone to help you with books, dorm, rent or tuition today! Beautiful, intelligent, and classy college students, aspiring actresses or models. While more conventional dating site Match. According to online dating entrepreneur Noel Biderman, unlike conventional dating sites, "arrangement-seeking" websites are the only ones where women consistently outnumber men. Biderman says the lone exception to this rule is eHarmony. He's also the creator of AshleyMadison.
Currently, Avid Life Media operates two websites that promote what the company calls "mutually beneficial relationships. On one such site, EstablishedMen. Much like Seeking Arrangement's Google ads, Biderman advertises his arrangement-seeking websites on MTV and VH1, since both television stations appeal to the demographic he covets.